Can anybody explain Google Zeitgeist?

December 22nd, 2006

As reported earlier, Google’s Zeitgeist this year shows that “Bebo” was the most popular search term for 2006, totally outstripping MySpace. Yet if you use Google’s own trend service you’ll see the exact opposite?

The conspiracy theorists are going to love this one!

Trends: MySpace vs Bebo

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One Response to “Can anybody explain Google Zeitgeist?”

  1. Dan Grossman says: MyAvatars 0.2

    Google “clarified” their 2006 Zeitgeist here:

    http://googleblog.blogspot.com/2006/12/how-we-came-up-with-year-end-zeitgeist.html

    What they basically said is, “we looked at a couple thousand searches (out of billions), chose the ones that we don’t remember from last year, and arbitrarily reordered them by how much more search volume they ha this year compared to last”.

    In other words, the Zeitgeist is a report of nothing based on nothing.

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