SEM Presentation

April 13th, 2006

I attended a Norfolk Chamber of Commerce networking event last night, which I was asked to speak at. The networking event hosted food, drinks and a short speech from myself for 55 delegates from a wide cross-section of Norfolk companies. I had prepared a twenty minute presentation on Search Engine Marketing.

I wasn’t sure what level of knowledge my listeners would have so I prepared a presentation that tried to have something for everyone, which included:

  • Introduction to Search Engine Marketing
  • Search Engine Marketing Techniques
  • Why choose SEM
  • How can your business use SEM
  • Choosing an SEM Agencyas well as a healthy smattering of useful statistics. I got the feeling the delegates were more interested in the commercial application of SEM rather than technical details so I changed the direction of my talk on the fly as I went along. I was definately pleased with the response I recieved afterwards having spiked several companies interest. I’d look forward to talking at another Chamber event again.
    • Posted by Mark
    Filed in zoomzoom News
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    Enterprise in Norfolk 2006

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